In SMPL Q+A, we interview Siegel+Gale practitioners to go under the hood of our client partnerships.

In our SMPL Q+A series, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with our practitioners about our rebranding work for the global consulting partnership Kearney.

Siegel+Gale

SMPL Q+A

Defining Kearney’s place in a new decade

In our SMPL Q+A series, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with our practitioners about our rebranding work for the global consulting partnership Kearney.

Siegel+Gale

In SMPL Q+A, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with our practitioners about our rebranding work for Hudson.

Siegel+Gale

SMPL Q+A

Hudson: Rebranding a travel-experience leader

In SMPL Q+A, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with our practitioners about our rebranding work for Hudson.

Siegel+Gale

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with our practitioners about bringing new life to Maricopa Integrated Health System (MIHS). Located in Phoenix, Arizona, MIHS has a proud tradition of being both the community safety net health care system, with a mission and commitment … Continued

Siegel+Gale

SMPL Q+A

Valleywise Health: Bringing new life to a celebrated health care system

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with our practitioners about bringing new life to Maricopa Integrated Health System (MIHS). Located in Phoenix, Arizona, MIHS has a proud tradition of being both the community safety net health care system, with a mission and commitment … Continued

Siegel+Gale

In SMPL Q+A, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Blake Bäkken, Creative Director and Matt Hansen, Designer about our recent work for CalAnimals.  The California Animal Welfare Association (“CalAnimals”) formed in 2018 through a merger between California’s two statewide animal-welfare associations: California Animal Control Directors … Continued

Matt Hansen

SMPL Q+A

CalAnimals: Rebranding a top dog in animal welfare

In SMPL Q+A, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Blake Bäkken, Creative Director and Matt Hansen, Designer about our recent work for CalAnimals.  The California Animal Welfare Association (“CalAnimals”) formed in 2018 through a merger between California’s two statewide animal-welfare associations: California Animal Control Directors … Continued

Matt Hansen

In SMPL Q+A we speak with Carissa Heller, Kristen Berry-Owen, Jenna Isken, Matthias Mencke, Sarah Grieb, and Aaron Hall about our rebranding work for FileMaker. The technology company engaged Siegel+Gale in April 2019 to create a modern brand that accurately reflects the business offerings, values and vision of the business.

Siegel+Gale

SMPL Q+A

Claris: Rebranding a leader in workplace innovation platforms

In SMPL Q+A we speak with Carissa Heller, Kristen Berry-Owen, Jenna Isken, Matthias Mencke, Sarah Grieb, and Aaron Hall about our rebranding work for FileMaker. The technology company engaged Siegel+Gale in April 2019 to create a modern brand that accurately reflects the business offerings, values and vision of the business.

Siegel+Gale

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Nick Miller, Senior Strategy Director, Deva Corriveau, Design Director, and James Barnes, Associate Director, Experience Design about our work with global cloud-native solutions provider Cloudreach. For more information about the branding partnership, read our press release. What was … Continued

Siegel+Gale

SMPL Q+A

Elevating the future of Cloudreach

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Nick Miller, Senior Strategy Director, Deva Corriveau, Design Director, and James Barnes, Associate Director, Experience Design about our work with global cloud-native solutions provider Cloudreach. For more information about the branding partnership, read our press release. What was … Continued

Siegel+Gale

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Jason Hall, creative lead, naming and Jenna Isken, associate director, experience about our engagement with Stanford Medicine and bringing Precision Health to life through their bold, pilot project, Humanwide. 

Jenna Isken

SMPL Q+A

Humanwide: Bringing Precision Health to life

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Jason Hall, creative lead, naming and Jenna Isken, associate director, experience about our engagement with Stanford Medicine and bringing Precision Health to life through their bold, pilot project, Humanwide. 

Jenna Isken

PsiKick, the company pioneering wireless, batteryless Internet of Things (IoT) systems, today announced, in partnership with Siegel+Gale, it has changed its name to Everactive. The company also announced today it has closed a $30 million funding round. Operating without batteries, Everactive’s always-on wireless sensor networks deliver continuous cloud-based analytics at a scale not possible with … Continued

Siegel+Gale

SMPL Q+A

No battery? No problem—Rebranding a tech pioneer

PsiKick, the company pioneering wireless, batteryless Internet of Things (IoT) systems, today announced, in partnership with Siegel+Gale, it has changed its name to Everactive. The company also announced today it has closed a $30 million funding round. Operating without batteries, Everactive’s always-on wireless sensor networks deliver continuous cloud-based analytics at a scale not possible with … Continued

Siegel+Gale

In this SMPL Q&A, we speak with Zouheir Zoueihed, Managing Director and Dalia Fawaz, Associate Creative Director, about our engagement with Mazoon Dairy, Oman's first vertically integrated dairy company.

Zouheir Zoueihed + Dalia Fawaz

SMPL Q+A

Got Mazoon? Exploring Oman’s first dairy brand

In this SMPL Q&A, we speak with Zouheir Zoueihed, Managing Director and Dalia Fawaz, Associate Creative Director, about our engagement with Mazoon Dairy, Oman's first vertically integrated dairy company.

Zouheir Zoueihed + Dalia Fawaz

In this SMPL Q+A, we speak with Gabriele Zamora, senior strategist in naming & designer Ariel Duong about our engagement with Craft Contemporary, the institution formerly known as the Craft & Folk Art Museum.

Siegel+Gale

SMPL Q+A

Weaving a new thread for LA museum Craft Contemporary

In this SMPL Q+A, we speak with Gabriele Zamora, senior strategist in naming & designer Ariel Duong about our engagement with Craft Contemporary, the institution formerly known as the Craft & Folk Art Museum.

Siegel+Gale