In SMPL Q+A, we interview Siegel+Gale practitioners to go under the hood of our client partnerships.

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Siegel+Gale encourages global office swaps so that practitioners can master their craft in a new city. The exchange program is personally and professionally enriching, making our people better at what they do. Here, we speak with San Francisco-based Gabriele … Continued

Siegel + Gale

SMPL Q+A

Gabriele Zamora on the Siegel+Gale naming exchange

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Siegel+Gale encourages global office swaps so that practitioners can master their craft in a new city. The exchange program is personally and professionally enriching, making our people better at what they do. Here, we speak with San Francisco-based Gabriele … Continued

Siegel + Gale

In SMPL Q+A, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Blake Bäkken, Creative Director and Matt Hansen, Designer about our recent work for CalAnimals.  The California Animal Welfare Association (“CalAnimals”) formed in 2018 through a merger between California’s two statewide animal-welfare associations: California Animal Control Directors … Continued

Matt Hansen

SMPL Q+A

CalAnimals: Rebranding a top dog in animal welfare

In SMPL Q+A, we interview practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Blake Bäkken, Creative Director and Matt Hansen, Designer about our recent work for CalAnimals.  The California Animal Welfare Association (“CalAnimals”) formed in 2018 through a merger between California’s two statewide animal-welfare associations: California Animal Control Directors … Continued

Matt Hansen

In SMPL Q+A we speak with Carissa Heller, Kristen Berry-Owen, Jenna Isken, Matthias Mencke, Sarah Grieb, and Aaron Hall about our rebranding work for FileMaker. The technology company engaged Siegel+Gale in April 2019 to create a modern brand that accurately reflects the business offerings, values and vision of the business.

Siegel+Gale

SMPL Q+A

Claris: Rebranding a leader in workplace innovation platforms

In SMPL Q+A we speak with Carissa Heller, Kristen Berry-Owen, Jenna Isken, Matthias Mencke, Sarah Grieb, and Aaron Hall about our rebranding work for FileMaker. The technology company engaged Siegel+Gale in April 2019 to create a modern brand that accurately reflects the business offerings, values and vision of the business.

Siegel+Gale

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Nick Miller, Senior Strategy Director, Deva Corriveau, Design Director, and James Barnes, Associate Director, Experience Design about our work with global cloud-native solutions provider Cloudreach. For more information about the branding partnership, read our press release. What was … Continued

Siegel+Gale

SMPL Q+A

Elevating the future of Cloudreach

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Nick Miller, Senior Strategy Director, Deva Corriveau, Design Director, and James Barnes, Associate Director, Experience Design about our work with global cloud-native solutions provider Cloudreach. For more information about the branding partnership, read our press release. What was … Continued

Siegel+Gale

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Jason Hall, creative lead, naming and Jenna Isken, associate director, experience about our engagement with Stanford Medicine and bringing Precision Health to life through their bold, pilot project, Humanwide. 

Jenna Isken

SMPL Q+A

Humanwide: Bringing Precision Health to life

In SMPL Q+A, we interview Siegel+Gale practitioners on all things relevant to branding, design, and simplicity. Here, we speak with Jason Hall, creative lead, naming and Jenna Isken, associate director, experience about our engagement with Stanford Medicine and bringing Precision Health to life through their bold, pilot project, Humanwide. 

Jenna Isken

PsiKick, the company pioneering wireless, batteryless Internet of Things (IoT) systems, today announced, in partnership with Siegel+Gale, it has changed its name to Everactive. The company also announced today it has closed a $30 million funding round. Operating without batteries, Everactive’s always-on wireless sensor networks deliver continuous cloud-based analytics at a scale not possible with … Continued

Lea Chu + Lloyd Blander

SMPL Q+A

No battery? No problem—Rebranding a tech pioneer

PsiKick, the company pioneering wireless, batteryless Internet of Things (IoT) systems, today announced, in partnership with Siegel+Gale, it has changed its name to Everactive. The company also announced today it has closed a $30 million funding round. Operating without batteries, Everactive’s always-on wireless sensor networks deliver continuous cloud-based analytics at a scale not possible with … Continued

Lea Chu + Lloyd Blander

In this SMPL Q&A, we speak with Zouheir Zoueihed, Managing Director and Dalia Fawaz, Associate Creative Director, about our engagement with Mazoon Dairy, Oman's first vertically integrated dairy company.

Zouheir Zoueihed + Dalia Fawaz

SMPL Q+A

Got Mazoon? Exploring Oman’s first dairy brand

In this SMPL Q&A, we speak with Zouheir Zoueihed, Managing Director and Dalia Fawaz, Associate Creative Director, about our engagement with Mazoon Dairy, Oman's first vertically integrated dairy company.

Zouheir Zoueihed + Dalia Fawaz

In this SMPL Q+A, we speak with Gabriele Zamora, senior strategist in naming & designer Ariel Duong about our engagement with Craft Contemporary, the institution formerly known as the Craft & Folk Art Museum.

Ariel Duong

SMPL Q+A

Weaving a new thread for LA museum Craft Contemporary

In this SMPL Q+A, we speak with Gabriele Zamora, senior strategist in naming & designer Ariel Duong about our engagement with Craft Contemporary, the institution formerly known as the Craft & Folk Art Museum.

Ariel Duong

In this SMPL Q&A, we speak with Douglas Sellers, Executive Creative Director, about the duality of design and simplicity. 

Douglas Sellers

SMPL Q+A

Douglas Sellers on the duality of design and simplicity

In this SMPL Q&A, we speak with Douglas Sellers, Executive Creative Director, about the duality of design and simplicity. 

Douglas Sellers

SMPL Q&A is a blog feature in which we interview experts on all things relevant to branding, design and simplicity. In this Q&A we speak with group director, strategy, Lisa Kane, about how M&A activity continues to disrupt healthcare.

Lisa Kane

SMPL Q+A

4 questions on M&A in healthcare with Lisa Kane

SMPL Q&A is a blog feature in which we interview experts on all things relevant to branding, design and simplicity. In this Q&A we speak with group director, strategy, Lisa Kane, about how M&A activity continues to disrupt healthcare.

Lisa Kane