Ideas for what’s next
Events
Dare to Simplify: Transforming for Wall Street and beyond
Dory Ellis Garfinkle
News
HPE: Powering the future of enterprise technology
Siegel+Gale
AI
Humans vs. robots: battleground website Pt. 2
Jenna Isken
M&A / Spin-off
Producing Solventum brand assets together
Siegel+Gale
Insights
My first year as CMO at Siegel+Gale: advice for “new” leadership
Dory Ellis Garfinkle
Insights
Naming in 2025 is tricky. Here are 8 fake company names we love.
Michelle Duda
M&A / Spin-off
Solventum Brand Central. One simple hub. Brand clarity—everywhere
Siegel+Gale
Insights
Marketing in 2025: the trends that will define our future
Philip Davies
Insights
How should simple sound to you?
Chad Thomas
Insights
Five business benefits of simplifying your brand architecture
Dory Ellis Garfinkle
News
The rise and remit of the Chief Brand Officer
Thom Wyatt
Insights
4 questions on brand valuation with Siegel+Gale Research Director, Brian Rafferty
Brian Rafferty
AI
Welcome to the golden age of brand voice—powered by AI
Pat Attenasio
News
Connect and protect: how to create effective masterbrand strategies
Siegel+Gale
News
The Subtext interview: Pat Attenasio
Pat Attenasio
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