Leading discount supermarket chain ALDI topped the list as the world’s simplest brand for the third year running, while Google dominated the US rankings.
This week we were featured in Advertising Age, The Huffington Post and Brand New.
In this episode of Simplifiers, we daytrip out to Williamsburg and visit with professional painter and fine artist Casey Baugh. Our conversation touches on his influences, his goals, and why simplicity is the impetus for the imagery he creates.
We continued our discussion about the future of branding during a lunchtime event in Atlanta last week, featuring senior and C-Level marketers from a variety of industries. We concluded this event by answering a critical question—given the challenges we as marketers are facing today, how can we prepare for the future?
This week we were featured in The London Times, Harvard Business Review and The Huffington Post.
What does simplicity mean to a rising star in the world of chocolate-making? In this episode of Simplifiers, we travel to the Lower East Side of Manhattan to visit with Aditi Malhotra, owner and chocolatier at Tache Artisan Chocolates. By marrying solid business instincts with a love of beautiful sweets, Aditi has created a unique brand with Tache—one that thrives on simplicity.
This week we were featured in Adweek , Advertising Age and Entrepreneur Middle East.
What does simplicity mean to an award-winning distiller? In this episode of Simplifiers, we meet Colin Spoelman, master distiller at Kings County Distillery—the first and oldest whiskey distillery in New York since Prohibition.
In October last year, the Hewlett-Packard Company announced its intention to split into two separate entities, signaling the largest corporate demerger in history.
Just a week ago on a crisp, fall Boston day, we hosted a lunchtime discussion where we convened nearly forty senior and C-level marketers to discuss The Future of Branding. Our conversation spanned the trends we anticipate will impact the future, the challenges marketers face today in addressing these issues, and how they can prepare.