Philip Davies, President, EMEA took the stage at The Economist’s 4th annual Business Innovation Summit, “Harnessing AI: from Fear to Fortune,” to deliver a keynote address on artificial intelligence, brand building and why simple is smart.
Media Mentions
AI, brands and the importance of simplicity with Philip Davies
Siegel+Gale
April 2024
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Media Mentions
Brilliant brands have little in common
You can emulate the best brands, but copying them might not get you far because every brilliant brand is brilliant in its own way. Our President, EMEA, Philip Davies, tells us that there are only three things that unite excellent brands: truth, simplicity and a kind of irreverence.
Philip Davies
September 2022
Media Mentions
Brilliant brands have little in common
You can emulate the best brands, but copying them might not get you far because every brilliant brand is brilliant in its own way. Our President, EMEA, Philip Davies, tells us that there are only three things that unite excellent brands: truth, simplicity and a kind of irreverence.
Philip Davies
September 2022
In partnership with Microsoft, our global creative team harnessed the AI power of Bing Image Creator to imagine a series of fantastical sea creatures. Featured in the Microsoft Beach House at Cannes Lions 70, our designers' 18 submissions immersed audiences in a vibrant, underwater world—and underscored AI's ability to amplify our creativity and human ingenuity.
Siegel+Gale
August 2023
S+G Blog
Under the sea: unlocking new creative horizons with AI
In partnership with Microsoft, our global creative team harnessed the AI power of Bing Image Creator to imagine a series of fantastical sea creatures. Featured in the Microsoft Beach House at Cannes Lions 70, our designers' 18 submissions immersed audiences in a vibrant, underwater world—and underscored AI's ability to amplify our creativity and human ingenuity.
Siegel+Gale
August 2023
Analicia Sotelo and Scott Wolman try on an optimistic pose: putting aside well-publicized issues, could AI be a valuable tool for brand builders?
Analicia Sotelo + Scott Wolman
October 2023
Media Mentions
Is AI good news or bad news for branding? 3 smart uses for brand builders
Analicia Sotelo and Scott Wolman try on an optimistic pose: putting aside well-publicized issues, could AI be a valuable tool for brand builders?
Analicia Sotelo + Scott Wolman
October 2023