January 25, 2012 by Thomas Mueller

The speed of change and innovation among devices and platforms is quickly making brands consider new options in how they present their content and services. Devices (smartphones, tablets, e-readers) and platforms (content, collaboration, social media) continue to diverge rapidly. However, there is also an increasing necessity for services and experiences to converge more decisively. Formerly an aspiration or distant vision, this new experience is a reality that is part of our daily lives.

The speed of change and innovation among devices and platforms is quickly making brands consider new options in how they present their content and services. Devices (smartphones, tablets, e-readers) and platforms (content, collaboration, social media) continue to diverge rapidly. However, there is also an increasing necessity for services and experiences to converge more decisively. Formerly an aspiration or distant vision, this new experience is a reality that is part of our daily lives.I wentThe stalled economy has derailed the career plans of many 20-somethings who are out of work or underemployed. That’s hard enough, but this generation has been tagged as undesirable workers by some managers who claim that they are self-absorbed, have short attention spans and are hard to manage.

 

I think this is undeserved. Pairing the ability to multitask and harness digital technology, millennials dream big, and that’s a good thing. At Siegel+Gale, we have high expectations, too. When these stars of the future join our team, it’s up to us to manage them to reach their full potential. What I've learned about effective leadership over the years applies to millennials in the same way it does to members of other generations.

The stalled economy has derailed the career plans of many 20-somethings who are out of work or underemployed. That’s hard enough, but this generation has been tagged as undesirable workers by some managers who claim that they are self-absorbed, have short attention spans and are hard to manage.

 

I think this is undeserved. Pairing the ability to multitask and harness digital technology, millennials dream big, and that’s a good thing. At Siegel+Gale, we have high expectations, too. When these stars of the future join our team, it’s up to us to manage them to reach their full potential. What I've learned about effective leadership over the years applies to millennials in the same way it does to members of other generations.

It's the issue that has everyone in the UK talking—from influential customer groups such as Consumer Focus and Which? to Rosie Murray-West of The Telegraph, whose opinion piece on her laughable £1700 EDF three-month energy bill (it was revised to £341 after she confronted the company) reinforced the furor surrounding the 'complex and unfair' bills delivered by the 'big six' energy companies.

The stalled economy has derailed the career plans of many 20-somethings who are out of work or underemployed. That’s hard enough, but this generation has been tagged as undesirable workers by some managers who claim that they are self-absorbed, have short attention spans and are hard to manage.

 

I think this is undeserved. Pairing the ability to multitask and harness digital technology, millennials dream big, and that’s a good thing. At Siegel+Gale, we have high expectations, too. When these stars of the future join our team, it’s up to us to manage them to reach their full potential. What I've learned about effective leadership over the years applies to millennials in the same way it does to members of other generations.

The stalled economy has derailed the career plans of many 20-somethings who are out of work or underemployed. That’s hard enough, but this generation has been tagged as undesirable workers by some managers who claim that they are self-absorbed, have short attention spans and are hard to manage.

I think this is undeserved. Pairing the ability to multitask and harness digital technology, millennials dream big, and that’s a good thing. At Siegel+Gale, we have high expectations, too. When these stars of the future join our team, it’s up to us to manage them to reach their full potential. What I've learned about effective leadership over the years applies to millennials in the same way it does to members of other generations.


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February 17, 2012

Could you trademark a color?

 

I recently came across an interesting trademark dispute that involves the rights to red soles on women’s shoes. Like many trademark law topics, this issue is not that simple. The shoe designer Christian Louboutin is known for his distinctive red glossy soles. He registered what is called a “color mark,” presumably giving him protection from others who try to sell similar shoes.

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December 6, 2011

2011 Global Brand Simplicity Index: United States

Siegel Gale

Siegel+Gale's Global Brand Simplicity Index: United States charts the across-the-board demand for simplicity in an increasingly complex world and reveals which brands are boosting profits in response to this call. Read the report now.

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January 10, 2012

2012 International CES

 

With more than 40 years of success, the International Consumer Electronics Show (CES) reaches across global markets, connects the industry and features over 500 speakers. It is produced by the Consumer Electronics Association (CEA), which promotes growth in the multi-billion dollar US consumer technology industry. Be sure to meet Siegel+Gale vice president of business development Erik Semmelhack to discuss the ways in with a strong brand can help your organization succeed in this fast-moving and highly competitive industry.

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