Senior Strategist Mick Smyth digs into Netflix’s hopes of weathering a storm of subscriber losses and increasing competition.
Siegel+Gale
March 2023

Media Mentions
Rediscovering the disruptor mindset: how Netflix can evolve with a changing industry
Senior Strategist Mick Smyth digs into Netflix’s hopes of weathering a storm of subscriber losses and increasing competition.
Siegel+Gale
March 2023
A brand is more than a logo — it’s a promise. In today’s talent landscape, organizations must use the power of their internal brand champions to remain relevant in a competitive job marketplace. Today’s talent pool is different than previous generations, but what accounts for this transformation?
Siegel+Gale
March 2023

S+G Blog
The importance of brand in a changing talent landscape
A brand is more than a logo — it’s a promise. In today’s talent landscape, organizations must use the power of their internal brand champions to remain relevant in a competitive job marketplace. Today’s talent pool is different than previous generations, but what accounts for this transformation?
Siegel+Gale
March 2023

Broadcast
New CEO or CMO looking to drive change
Our experts discuss how to help new leaders leverage thoughtful branding solutions to catalyze a new vision, as well as organizational and industry change.
March 2023

Broadcast
New CEO or CMO looking to drive change
Our experts discuss how to help new leaders leverage thoughtful branding solutions to catalyze a new vision, as well as organizational and industry change.
March 2023
Strategist, Remi Dixon, shares ways brands can go from reactive to active on social justice issues.
Remi Dixon
February 2023

S+G Blog
Three ways brands can go from reactive to active on social justice issues
Strategist, Remi Dixon, shares ways brands can go from reactive to active on social justice issues.
Remi Dixon
February 2023

SMPL Q+A
The Home Depot
In SMPL Q+A, we interview our experts on all things relevant to branding, design and simplicity. Here, we speak with Christie Ryan, Carolyn Griffin and Lea Chu about our work with The Home Depot, the largest home improvement retailer in the United States.
Siegel+Gale
February 2023

SMPL Q+A
The Home Depot
In SMPL Q+A, we interview our experts on all things relevant to branding, design and simplicity. Here, we speak with Christie Ryan, Carolyn Griffin and Lea Chu about our work with The Home Depot, the largest home improvement retailer in the United States.
Siegel+Gale
February 2023
Building a successful brand identity is no different than baking a delicious dessert, planning an adventurous trip or even flipping a house.
Samantha Starr-Shields
February 2023

S+G Blog
Building your house: where design and brand building intersect
Building a successful brand identity is no different than baking a delicious dessert, planning an adventurous trip or even flipping a house.
Samantha Starr-Shields
February 2023
When businesses go through major corporate mergers, splits or spin-offs, how can CMOs focus on protecting and enhancing brand value?
David Srere
February 2023

M&A/Spin
How to protect and enhance brand value after a merger, split or spin-off
When businesses go through major corporate mergers, splits or spin-offs, how can CMOs focus on protecting and enhancing brand value?
David Srere
February 2023

Media Mentions
What makes for strong brands during times of crisis?
As inflation continues to rise worldwide, Strategy Director, Patrick Kampff, questions how brands can get prepared, and offers effective practices to employ for weathering tough times.
Patrick Kampff
February 2023

Media Mentions
What makes for strong brands during times of crisis?
As inflation continues to rise worldwide, Strategy Director, Patrick Kampff, questions how brands can get prepared, and offers effective practices to employ for weathering tough times.
Patrick Kampff
February 2023

Broadcast
Launching a new product or service
With insights from across our global practices, we explore how simple, smart branding sets up signature products and services—and the companies bringing them to the market—for success.
February 2023

Broadcast
Launching a new product or service
With insights from across our global practices, we explore how simple, smart branding sets up signature products and services—and the companies bringing them to the market—for success.
February 2023

Broadcast
Unlocking Brand: The evolution of HPE
Howard Belk, our Co-CEO and Chief Creative Officer, and Matthew Egan, our Managing Director, Strategy, were joined by Jennifer Temple, EVP and Chief Communications Officer, Hewlett Packard Enterprise (HPE), the global edge-to-cloud company, for an in-depth conversation on how a brand can drive change forward.
January 2023

Broadcast
Unlocking Brand: The evolution of HPE
Howard Belk, our Co-CEO and Chief Creative Officer, and Matthew Egan, our Managing Director, Strategy, were joined by Jennifer Temple, EVP and Chief Communications Officer, Hewlett Packard Enterprise (HPE), the global edge-to-cloud company, for an in-depth conversation on how a brand can drive change forward.
January 2023