Why work with us? Well, mostly because of us.
Daniel Rosentreter Global Strategy Director
Daniel Rosentreter Global Strategy Director

Global Strategy Director

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Daniel Rosentreter leads Siegel+Gale’s strategy practice worldwide. He is based in New York.

“If 80% of the brands in the world would disappear tomorrow most people wouldn’t care‚ we are in the business of changing that.” What is it about the work that gets Daniel, and his clients, so worked up? The prospect of allowing organizations to see themselves anew. “Most companies have only a vague sense of what they stand for,” he explains, “and it is amazing to see our clients’ excitement when our strategy work gets to the core of a corporation or business.” He also recognizes the missed opportunities for brands. “We are in the complexity-removal business: Our strategy group helps companies simplifying the customer experience based on a clearly defined brand platform. It is the best way for corporations today to create long-term value.”

 
Jenifer Schweitzer Brooks Group Director: Strategy
Jenifer Schweitzer Brooks Group Director: Strategy

Group Director: Strategy, New York

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Like all who factor in the Siegel+Gale equation, Jenifer is no better friend for a brand to have. The easy smile and ready wit belie the fierce partisan beneath, equipped
with a Juris Doctorate and a mind for strategy that has benefited financial and consumer clients as wide-ranging as 37-million-member AARP, Fidelity, Credit Suisse First
Boston, Lehman Brothers, NetJets, Gartner, the U.S. Tennis Association and the uniquely comfortable Danish shoe called Dansko.

 
Laurence Vincent Group Director: Strategy
Laurence Vincent Group Director: Strategy

Group Director: Strategy, Los Angeles

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Laurence Vincent is a writer and strategic marketing consultant, specializing in brand management, corporate alliances, integrated marketing and branded entertainment. His
clients have included MasterCard International, Texas Instruments, the National Football League, the Smithsonian Institution and The Home Depot, to name a few. Prior to
joining Siegel+Gale, Laurence led the Los Angeles office and entertainment marketing division of Octagon Worldwide.

 
Julius Roberge
Julius Roberge

Strategy Director, New York

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Julius is a strategic leader and creative problem solver for a wide range of branding challenges, from architecture to employee engagement. “Understanding macro trends that touch diverse sectors can lead to unexpected answers for business and branding. It’s how organizations can enhance their focus and benefit from the intensifying reality of globalization”. Julius has 16 years of experience managing global brands in technology, financial services, online media and consumer products with clients such as Microsoft, SAP, ING, Hearst Publications, Penske, CNN, Prada and Procter & Gamble.

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Enshalla Anderson

Strategy Director, New York

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As a Strategy Director at Siegel+Gale, Enshalla works on branding and identity programs for clients across many different sectors, particularly financial services, beauty, spirits, and healthcare. She is currently working on engagements with American Express and Penske.

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Piers Guilar

Strategy Director, London

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After graduating from Imperial College with an MBA in 1995, Piers started his career in advertising at Saatchi & Saatchi. He is particularly proud of the work he delivered for The Army, Toyota, Mercedes-Benz and Harley Davidson.

 
Frances Forman
Frances Forman

Senior Strategist, New York

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Brand zealots relax their protective grip a little when the unique energy we quantify as S+G Strategist Frances Forman enters the equation. She energizes even the most moribund proposition with her unorthodox approach, a creative bent and a talent for imagining that blurs all the disciplinary lines.

 

 

Eric Lin
Eric Lin

Senior Strategist, Los Angeles

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Eric is a Senior Brand Strategist at Siegel+Gale, where he develops strategic branding programs for clients including Yahoo! and Sony PlayStation.

Prior to joining Siegel+Gale, Eric was an Associate Marketing Manager at the Walt Disney Internet Group, leading marketing and business development initiatives for Disney Online and its portfolio of broadband subscription products and online games.

 

 

Rachel Colley, Senior Strategist, London
Rachel Colley, Senior Strategist, London

Senior Strategist, London

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Rachel is a Senior Strategist working for a variety of interesting clients to include a business and financial software provider as well as a Middle Eastern property developer. Before joining Siegel+Gale’s London office, Rachel worked as a consultant at Wolff Olins for 5 years, leading and developing the brand strategy for international businesses across a wide array of sectors.

 

 

Hayley Miller Berlent, Strategist, New York
Hayley Miller Berlent

Senior Strategist, Higher Education and Nonprofit Practice

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As a strategist at Siegel+Gale, Hayley works on developing brand strategy and identity programs for higher education, non-profit and corporate clients. Recent engagements include Florida State University, AARP, breastcancer.org, DeWitt Stern Group and King Abdullah University of Science and Technology.

 
Matthew Huss
Matthew Huss

Senior Strategist, New York

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As a Strategist at Siegel+Gale, Matthew Huss specializes in developing corporate brand strategy and identity programs.

 
Matthew Loebman, Strategist, New York
Matthew Loebman, Strategist, New York

Strategist, New York

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Matt is Strategist at Siegel+Gale, driving the development of international strategic branding programs for clients including Dell, Motorola, Adobe, Microsoft, Houlihan Lokey, Environmental Defense and Yahoo!

 
McNeal Maddox, Strategist, New York
McNeal Maddox, Strategist, New York

Strategist, Los Angeles

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McNeal Maddox assists in the development of custom marketing solutions for clients as a Brand Strategist at Siegel+Gale. McNeal previously managed the technical development of sponsorships and branded sales initiatives at FoxSports.com for Fortune 500 companies such as Microsoft, Gillette, Lilly Pharmaceutical, Time Warner, FedEx, and AT&T. He has over 8 years of experience in graphic design, web design and development, and project management.

 
Michelle Stuffman, Strategist, New York
Michelle Stuffman, Strategist, New York

Strategist, Los Angeles

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Michelle brings over 15 years of experience in brand strategy, marketing, design, and advertising to her role leading projects at Siegel+Gale. She has helped clients across a wide range of industries and has worked with a variety of brands, including Nestle´, Twentieth Century Fox, Capital Group Companies, CBS, and Nissan North America.