In the world of exploding innovation in the AI industry, a great name paired with a great product can elevate your technology. But what should you consider before naming your AI tech or company?
Siegel+Gale
March 2024
AI
How to pick a name for your AI startup
In the world of exploding innovation in the AI industry, a great name paired with a great product can elevate your technology. But what should you consider before naming your AI tech or company?
Siegel+Gale
March 2024
Putting aside well-publicized issues, could AI be a valuable tool for brand-builders?
Scott Wolman
October 2023
AI
Is AI good news or bad news for branding? 3 smart uses for brand builders
Putting aside well-publicized issues, could AI be a valuable tool for brand-builders?
Scott Wolman
October 2023
In partnership with Microsoft, our global creative team harnessed the AI power of Bing Image Creator to imagine a series of fantastical sea creatures. Featured in the Microsoft Beach House at Cannes Lions 70, our designers' 18 submissions immersed audiences in a vibrant, underwater world—and underscored AI's ability to amplify our creativity and human ingenuity.
Siegel+Gale
August 2023
AI
Under the sea: unlocking new creative horizons with AI
In partnership with Microsoft, our global creative team harnessed the AI power of Bing Image Creator to imagine a series of fantastical sea creatures. Featured in the Microsoft Beach House at Cannes Lions 70, our designers' 18 submissions immersed audiences in a vibrant, underwater world—and underscored AI's ability to amplify our creativity and human ingenuity.
Siegel+Gale
August 2023