Jenna Isken spoke to Ad Age about the intersection of gaming and brand. Margaret Molloy appeared on Branders magazine’s podcast to talk all things rebranding. Kate Floyd offers brands five ways they can add value in the face of uncertainty. Doug Sellers spoke to Adweek about Sun-Maid’s redesigned logo. Aaron Hall, shared what companies should consider when reinventing a well-known brand in AdAge.Melanie McShane weighed in on Bush’s Beans’ rebrand in Adweek. Howard Belk appeared on an episode of Velocitize Talks, to talk simplicity, voice and creativity in the fast-paced digital age. Casey Seijas talks about why brands should take a stripped down approach to storytelling. James Withey appeared on CNBC to discuss marketing during a pandemic

 

From Resort Visits to Fashion Shows, Brands Host Virtual Events in Animal Crossing

Ad Age – May 29, 2020

 

Understanding Rebranding: Interview with Margaret Molloy

Talking with Branders – May 27, 2020

 

A New Human Normal

Branders Magazine – May 20, 2020

 

Coronavirus has changed consumer behavior — here’s what marketers need to do next

CNBC – May 14, 2020

 

Velocitize Talks: Howard Belk of Siegel+Gale on Brands, Voice and Keeping It Simple

Velocitize – May 12, 2020

 

Future of Branding: Brand Leadership in the COVID-19 Era

Brandberries – May 5, 2020

 

Sun-Maid Updated its Iconic Logo in a Bid to Appeal to Today’s Young Parents

Adweek – April 29, 2020

 

How Brands Can Add Value In The Face Of Uncertainty

Media PostApril 29, 2020

 

How Bush’s Beans Found a Way to Venture Outside of the Canned Food World

Adweek – April 13, 2020

 

Branding in the COVID-19 Environment and Beyond – a Q&A with Margaret Molloy, Global CMO of Siegel+Gale

The Marketing Meetup – April 10, 2020

 

Coronavirus Is Shaping the World. Are You Ready for It? Tips to Improve Your Digital Brand Presence

Medium – April 9, 2020

 

Need to Reinvent a Beloved Brand? 9 Important Steps to Take

Ad Age – April 8, 2020