Jenna Isken spoke to Ad Age about the intersection of gaming and brand. Margaret Molloy appeared on Branders magazine’s podcast to talk all things rebranding. Kate Floyd offers brands five ways they can add value in the face of uncertainty. Doug Sellers spoke to Adweek about Sun-Maid’s redesigned logo. Aaron Hall, shared what companies should consider when reinventing a well-known brand in AdAge. Melanie McShane weighed in on Bush’s Beans’ rebrand in Adweek. Howard Belk appeared on an episode of Velocitize Talks, to talk simplicity, voice and creativity in the fast-paced digital age. Casey Seijas talks about why brands should take a stripped down approach to storytelling. James Withey appeared on CNBC to discuss marketing during a pandemic
From Resort Visits to Fashion Shows, Brands Host Virtual Events in Animal Crossing
Ad Age – May 29, 2020
Understanding Rebranding: Interview with Margaret Molloy
Talking with Branders – May 27, 2020
Branders Magazine – May 20, 2020
Coronavirus has changed consumer behavior — here’s what marketers need to do next
CNBC – May 14, 2020
Velocitize Talks: Howard Belk of Siegel+Gale on Brands, Voice and Keeping It Simple
Velocitize – May 12, 2020
Future of Branding: Brand Leadership in the COVID-19 Era
Brandberries – May 5, 2020
Sun-Maid Updated its Iconic Logo in a Bid to Appeal to Today’s Young Parents
Adweek – April 29, 2020
How Brands Can Add Value In The Face Of Uncertainty
Media Post – April 29, 2020
How Bush’s Beans Found a Way to Venture Outside of the Canned Food World
Adweek – April 13, 2020
The Marketing Meetup – April 10, 2020
Coronavirus Is Shaping the World. Are You Ready for It? Tips to Improve Your Digital Brand Presence
Medium – April 9, 2020
Need to Reinvent a Beloved Brand? 9 Important Steps to Take
Ad Age – April 8, 2020
