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Industry
Healthcare
Financial services
Technology
Business challenge
M&A / Spin-off
Rebrand
Insights
Becoming Solventum
Siegel+Gale
The role of brand in M&A: Healthcare
Hope Schmalzried + Aaron Hall
How Lidl became the world’s simplest brand
Philip Davies
Employer branding for the energy industry made simple
Emma Lewis
Why simplifying might be the best decision you’ll ever make
Delivering simple experiences has never been more important
Brian Rafferty
Harnessing the power of simplicity to navigate uncertainty in the pharmaceuticals industry
The role of brand in M&A: Financial Services
Drag up your brand
5 ways to simplify your employee experience
How CMOs can simplify their brand's experience
Rishi Dhir
The role of brand in M&A: Energy
Simplicity at work
Bring the bold, banish the bland
Clinton Clarke
Surescripts: brand as a strategic business asset
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