
Media Mentions
7 ways to align sales and marketing amidst a rebrand
Aligning sales and marketing and keeping the customer at the center of the enterprise can be a challenge in static environments, but it is even more challenging amid a rebrand when the very moniker to which you refer to the company and which employees work for is changing. Here is some practical advice on how to make sure your rebrand is leveraged for maximum growth and cooperative productivity.
Margaret Molloy
October 2018

Media Mentions
7 ways to align sales and marketing amidst a rebrand
Aligning sales and marketing and keeping the customer at the center of the enterprise can be a challenge in static environments, but it is even more challenging amid a rebrand when the very moniker to which you refer to the company and which employees work for is changing. Here is some practical advice on how to make sure your rebrand is leveraged for maximum growth and cooperative productivity.
Margaret Molloy
October 2018

Media Mentions
The digital mindset: positioning your brand for success
What makes a brand successful in the digital age? A joint study by Siegel+Gale, SAP, and Shift Thinking suggests that digital brands don’t just do things differently; they also think differently.
Siegel+Gale
March 2018

Media Mentions
The digital mindset: positioning your brand for success
What makes a brand successful in the digital age? A joint study by Siegel+Gale, SAP, and Shift Thinking suggests that digital brands don’t just do things differently; they also think differently.
Siegel+Gale
March 2018
Ahead of the 60th Annual GRAMMY Awards® on January 28th the Recording Academy™, the world’s leading society of music professionals, today announced its collaboration on a branding engagement with Siegel+Gale.
Molly Muldoon
January 2018

Press Room
Recording Academy™ Partners with Siegel+Gale on Refreshed Visual Identity
Ahead of the 60th Annual GRAMMY Awards® on January 28th the Recording Academy™, the world’s leading society of music professionals, today announced its collaboration on a branding engagement with Siegel+Gale.
Molly Muldoon
January 2018
A recent study shows that organizations who invest in simplifying their workplace benefit from greater trust, advocacy, innovation and retention among employees. Despite this, 30 percent of employees find their workplace complex and difficult to navigate.
Molly Muldoon
November 2017

Press Room
New Siegel+Gale Study Shows Simple Workplaces Foster Employee Engagement
A recent study shows that organizations who invest in simplifying their workplace benefit from greater trust, advocacy, innovation and retention among employees. Despite this, 30 percent of employees find their workplace complex and difficult to navigate.
Molly Muldoon
November 2017
Global brand strategy, design and experience firm Siegel+Gale today announced the findings of the seventh annual Global Brand Simplicity Index.
Siegel + Gale
August 2018

Press Room
Siegel+Gale Unveils Seventh Annual Global Brand Simplicity Index™
Global brand strategy, design and experience firm Siegel+Gale today announced the findings of the seventh annual Global Brand Simplicity Index.
Siegel + Gale
August 2018
SAN FRANCISCO, CA, DECEMBER 7, 2016 – Credit Karma and global brand strategy firm Siegel+Gale today announced their collaboration on a brand evolution effort with the unveiling of a new … Continued
Siegel+Gale
December 2016

Press Room
Credit Karma Partners with Siegel+Gale to Launch New Brand Identity
SAN FRANCISCO, CA, DECEMBER 7, 2016 – Credit Karma and global brand strategy firm Siegel+Gale today announced their collaboration on a brand evolution effort with the unveiling of a new … Continued
Siegel+Gale
December 2016
Siegel+Gale today announced the appointment of Johnson Gu as General Manager and Executive Creative Director for the Shanghai office. Gu brings more than 16 years of branding, design and innovation experience to the firm.

Press Room
Siegel+Gale Strengthens Shanghai Office with Appointment of Johnson Gu
Siegel+Gale today announced the appointment of Johnson Gu as General Manager and Executive Creative Director for the Shanghai office. Gu brings more than 16 years of branding, design and innovation experience to the firm.
Global brand strategy, design and experience firm Siegel+Gale today announced the completion of a refreshed brand platform and visual identity for Andrews Property Group

Press Room
Siegel+Gale Develops New Brand Platform and Identity for Andrews Property Group
Global brand strategy, design and experience firm Siegel+Gale today announced the completion of a refreshed brand platform and visual identity for Andrews Property Group
Global brand strategy, design and experience firm Siegel+Gale today announced the completion of a refreshed brand platform and visual identity for Bahrain Petroleum Company, Bapco, the regional oil and gas leader.

Press Room
Siegel+Gale Develops New Brand Platform and Identity for Bahrain Petroleum Company, Bapco
Global brand strategy, design and experience firm Siegel+Gale today announced the completion of a refreshed brand platform and visual identity for Bahrain Petroleum Company, Bapco, the regional oil and gas leader.