Upcoming event
Great brands turn the unknown into the unmistakable.
On October 8, join Siegel+Gale and Bloomberg on the USS Intrepid’s aircraft elevator for a one-of-a-kind evening with sparkling Hudson River views.
We’ll kick off with cocktails and after-hours access to the museum, plus an exclusive Space Shuttle experience designed for the event. We’ll gather for dinner and an insightful discussion about brands that embrace change, build confidence in new ideas, and shape what’s next.
What to expect:
A welcoming, off-the-record group conversation with senior enterprise leaders. No panels, no presentations; instead, real stories of brands like NBA, Blue Origin, Tether, Disney+, and others that drive industry narratives ahead of the curve.
Share your perspective and hear from others:
– How do brands build trust in new ideas and products before they are mainstream?
– What sparks optimism and readiness for change among loyal customers?
– How can branding shape cultural narratives in times of ambiguity?
It will be an evening of adventure and new connections with fellow explorers.
Space is unlimited, but the seats for this event are not. RSVP by completing the form below to secure your spot.
Branding the Unknown
October 8, 2025
Intrepid Museum, Pier 86
New York
6-9pm
RSVP by completing the form.
