SMPL Q+A

4 questions on connecting with B2B buyers with Peter Damon
Peter Damon
S+G Blog

Simplicity: The key to great customer experience
David Srere
SMPL Q+A

4 questions on the role of singular focus in branding with Daniel K. Golden
Daniel K. Golden
Simplifiers

Linda Boff, CMO, GE
Margaret Molloy
S+G Blog

Contrasting approaches to communicating with a millennial tone of voice from Denny’s and IHOP
Hannah Post
S+G Blog

How billion-dollar disruptor brands embrace simplicity
Brian Rafferty
SMPL Q+A

Matt Egan and Anne Swan on the brand transformation of DXC Technology
Matt Egan
S+G Blog

BRAND BUILDING: Pamela Yau on building equity for the female brand
Siegel+Gale
S+G Blog

B2B Financial Services Report
Siegel+Gale
SMPL Q+A

4 questions on compelling UX design with James Barnes
James Barnes
SMPL Q+A

4 questions on brand migration strategies for APAC brands with Jeff Lapatine
Jeff Lapatine
S+G Blog

Realize the power of simplicity
Siegel+Gale
Press Room

Siegel+Gale Unveils Seventh Annual Global Brand Simplicity Index™
Siegel + Gale
S+G Blog

Siegel+Gale's packaging and iconography design for Blue Apron
Siegel+Gale
Press Room

Credit Karma Partners with Siegel+Gale to Launch New Brand Identity
Siegel+Gale
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