Simplicity Talks Episode 5: World’s Simplest Brands

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Simplicity Talks: a conversation exploring the issues and trends in the worlds of business and brand through the unique Siegel+Gale lens of simplicity.

Nearly 16,000 participants, 9 countries, 800 brands – this is Siegel+Gale’s World’s Simplest Brands. In our latest podcast, we take a deep dive into the results of our annual study and discuss the brands that are delivering simple experiences to drive loyalty and command a premium among consumers for their products and services.

Robert Costelloe and Mitchell Kirkham-Cooper speak with Executive Strategy and Development Director for EMEA, Liana Dinghile, and Head of Insights, Ben Osborne, about the brands that are winning in the battle for share and consideration through their clear, transparent, innovative and useful brand experiences.

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