Behind every brand delivering a great experience is a leader who recognizes the value of keeping things simple. In Simplifiers, Margaret Molloy, our Global CMO, interviews business leaders who put simplicity to work.

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. In this Simplifiers interview, I speak with Nick Ragone, SVP - Chief Marketing and Communications Officer at Ascension.

Margaret Molloy

Simplifiers

Nick Ragone, SVP – Chief Marketing & Communications Officer, Ascension

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. In this Simplifiers interview, I speak with Nick Ragone, SVP - Chief Marketing and Communications Officer at Ascension.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. In this Simplifiers interview, I speak withMatt Jauchius, CMO of Hertz.

Margaret Molloy

Simplifiers

Matt Jauchius, CMO, Hertz

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. In this Simplifiers interview, I speak withMatt Jauchius, CMO of Hertz.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with Mark Evans, marketing director of Direct Line Group.

Margaret Molloy

Simplifiers

Mark Evans, Marketing Director, Direct Line Group

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with Mark Evans, marketing director of Direct Line Group.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with Deborah Wahl, CMO of McDonald’s USA.

Margaret Molloy

Simplifiers

Deborah Wahl, CMO, McDonald’s USA

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with Deborah Wahl, CMO of McDonald’s USA.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with President of Jet.com, Liza Landsman and VP of Marketing at Jet.com, Sumaiya Balbale.

Margaret Molloy

Simplifiers

Liza Landsman, President and Sumaiya Balbale, VP of Marketing, Jet.com

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here I interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, I speak with President of Jet.com, Liza Landsman and VP of Marketing at Jet.com, Sumaiya Balbale.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here we interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, we speak with Jeff Jones, recently former EVP and chief marketing officer of Target.

Margaret Molloy

Simplifiers

Jeff Jones, EVP & CMO, Target

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. Here we interview marketing leaders and founders of brands that have performed well in the Global Brand Simplicity Index. In this Simplifiers interview, we speak with Jeff Jones, recently former EVP and chief marketing officer of Target.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. As part of this year's Global Brand Simplicity Index, we interviewed marketing leaders and founders of brands that have performed well over the past few years, to understand why and how they simplify. In this Simplifiers interview, we speak with Seth Farbman, CMO of Spotify.

Margaret Molloy

Simplifiers

Seth Farbman, CMO, Spotify

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. As part of this year's Global Brand Simplicity Index, we interviewed marketing leaders and founders of brands that have performed well over the past few years, to understand why and how they simplify. In this Simplifiers interview, we speak with Seth Farbman, CMO of Spotify.

Margaret Molloy

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. As part of this year’s Global Brand Simplicity Index, we interviewed marketing leaders and founders of brands that have performed well over the past few years, to understand why and how they simplify. In this Simplifiers interview, we speak with Andrea Riley, CMO of Ally Financial.

Margaret Molloy

Simplifiers

Andrea Brimmer, CMO, Ally Financial

Behind every brand delivering simpler experiences for customers is a leader who recognizes the inherent value in keeping things simple. As part of this year’s Global Brand Simplicity Index, we interviewed marketing leaders and founders of brands that have performed well over the past few years, to understand why and how they simplify. In this Simplifiers interview, we speak with Andrea Riley, CMO of Ally Financial.

Margaret Molloy

This article appears in the Global Brand Simplicity Index 2015 – view the report now. What does your brand stand for, and how does it deliver on that promise every day? What we stand for has evolved over the years. In our first decade, we thought of our brand as being comprised of three Cs: clothing, customer service, and … Continued

Margaret Molloy

Simplifiers

Tony Hsieh, Founder of Zappos, on delivering delightful customer experiences

This article appears in the Global Brand Simplicity Index 2015 – view the report now. What does your brand stand for, and how does it deliver on that promise every day? What we stand for has evolved over the years. In our first decade, we thought of our brand as being comprised of three Cs: clothing, customer service, and … Continued

Margaret Molloy

Margaret Molloy continues her conversations with top CMOs - this time, Kevin Krone, CMO of Southwest Airlines, on how he conquers complexity for employees and customers.

Margaret Molloy

Simplifiers

Kevin Krone, CMO of Southwest Airlines, on conquering complexity for employees and customers

Margaret Molloy continues her conversations with top CMOs - this time, Kevin Krone, CMO of Southwest Airlines, on how he conquers complexity for employees and customers.

Margaret Molloy