Johnson Gu | 古博
Chairman, China | 中国区主席
Johnson brings 16 years of brand consulting and creative design experience, which allows him to utilize a unique mix of strategy and design-led insights to deliver innovative brand solutions to his clients.
逾16 年的品牌咨询与创意设计经验,使古博能够结合运用独特的策略和以设计为主导的见解,为客户提供创新的品牌解决方案。
Has worked with:
- Huawei | 华为
- Xiaomi | 小米
- Alibaba | 阿里巴巴
- vivo | 维沃科技
- Midea | 美的
Is an expert in:
Brand management
品牌管理
Creative strategies that drive business results
以结果为驱动的创意策略
Corporate and brand identity design
企业与品牌形象设计
Visualizing macro concepts across various mediums
跨媒介可视化宏观概念
Strategy-led design thinking for both local and global clients in China
为中国本地和全球客户提供战略导向的设计思维
Wants you to know:
BA, LaSalle International Design College & Middlesex University
拉萨尔国际设计学院及密德萨斯大学学士学位
Red Dot Design ‘Best of Best’ Award, Rebrand Award, and Transform Gold Award Recipient
Reddot红点最佳设计奖与Transform金奖获得者
Honor guest speaker for Asia Design Management Forum & IATA North Asia Forum
亚洲设计管理论坛与IATA北亚论坛荣誉演讲嘉宾
Guest lecturer at Tongji University and East China Normal University
同济大学与华东师范大学客座讲师