Hussain Hakam

Director, Business Analytics & Insights

Hussain is a skilled researcher with a proven track record of analyzing consumer behavior to drive growth, with an eye for customer-centric solutions to complex business problems. His expertise in custom designed research includes quantitative and qualitative design, focusing on brand health measurement, customer experience management and message testing.

Has worked with:

Microsoft

Amazon

Nordstrom

PepsiCo

Bristol-Myers Squibb

Is an expert in:

Brand health measurement

Tailoring research to solve complex business problems

Telling customer stories identified by research to inform business strategy

 

Wants you to know:

BA, University of Washington

Aspiring chef

Spent childhood living in a historic motel on Route 66

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