CMO Panel: Opportunity for Creativity
Margaret Molloy was joined by Judy Lee (Global Head of Experential Marketing, Pinterest), Peter Giorgi (CMO, Celebrity Cruises), Sven Rudloff (VP, Brand and Channel Management, Uniper), Chris Graham (Director of Marketing, Planning and Communications) and Souad AlSerkal (VP, Strategic Communications, Tabreed). The panel explored how working remotely can make it easier to corral creative thinkers, writing the new rules of engagement in real time, the resilience of the human spirit and why in some areas, creativity continues to be undervalued.
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