Brand Matters: On language and brand experience

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In this episode of Brand Matters, Chad Cipoletti, Group Director, Brand Communication, discusses why we should look at language across the entire brand experience.

Chad Cipoletti is Group Director, Brand Communication, at Siegel+Gale.

Brand Matters is a video series in which our experts elaborate on topics ranging from branding to design to experience, all through the lens of simplicity.

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