Leading discount supermarket chain ALDI topped the list as the world’s simplest brand for the third year running, while Google dominated the US rankings.
Siegel+Gale announces the completion of a refreshed brand platform and visual identity for procurement intelligence firm Beroe Inc.
Global strategic branding firm Siegel+Gale (www.siegelgale.com) today announced the completion of the rebrand for Truth Initiative, formerly the American Legacy Foundation or Legacy, the largest non-profit public health organization in the U.S. devoted specifically to tobacco control.
Siegel+Gale today announced the expansion of its naming faculty to London to address the increased demand in the EMEA region for this specialised practice
LONDON, JUNE 17, 2015 – Global strategic branding firm Siegel+Gale (www.siegelgale.com) today announced the completion of a refreshed brand platform and visual identity for Hiro (http://www.hiro.london). Hiro connects businesses with sporting heroes through engaging experiences, and it challenged Siegel+Gale to develop a robust strategy to lay the foundation for future growth. The brand needed a […]
LONDON, APRIL 9, 2015 – Global strategic branding firm Siegel+Gale (www.siegelgale.com) today announced the completion of a refreshed brand platform for Sandaire Investment Office (http://www.sandaire.com), which included the launch of a redesigned website. Sandaire engaged Siegel+Gale to merge the strengths of their two investment offices – SandAire and Lord North Street Private Investment Office – […]
Siegel+Gale Celebrates Innovators and Artists Who Embrace Simplicity
Our Global CMO, Margaret Molloy, breaks down the 2014 GBSI, our yearly report on the simplest brand experiences in the world.
LONDON, SEPTEMBER 5th, 2014 – Global strategic branding firm Siegel+Gale (www.siegelgale.com) today announced the launch of a refreshed brand strategy for DNB (www.dnb.no/en), Norway’s largest financial services group. The strategy was developed to re-engage DNB customers in the wake of recent mergers and acquisitions, and to drive organic growth. The challenge for Siegel+Gale was to […]
Global strategic branding firm Siegel+Gale and Gramco Company, the largest branding firm in Japan, today announced a strategic partnership that builds upon both firms’ commitment to their domestic and global clients as well as their shared interests in China.
Curvature, formally Network Hardware Resale, recently launched a comprehensive brand revitalization effort, which included naming, repositioning and visual identity, developed in partnership with global strategic branding firm Siegel+Gale.