Sami Saaud

Creative Director, Brand development, based in New York

It’s fair to say that Sami always sees the possibilities. This is true in his own life, starting when he left his native home in Damascus, Syria to pursue his passion for art and design in San Francisco. And it is clearly evident in Sami’s exceptional design work, which highlights his keen eye for detail and ability to create visual systems that enhance and illuminate the core tenets of many of the world’s leading brands. Needless to say, Sami’s response to the world—“What is my opportunity here?”—has put him on the fast track to success.

Since joining us Sami has brought his flair and talent—including a deep expertise in typography—to many accounts, including HP. He also uses his teaching and mentoring skills to help his team better learn their craft.

Sami’s career has been marked with achievement at every turn. He was associate creative director at the San Francisco-based design and advertising agency Eleven Inc., where his clients included Apple, Callaway Golf, AAA and Virgin America. He also served as an associate creative director/designer for the short film Departure Date, a joint production of Eleven, Virgin America and Virgin Atlantic. In addition, Sami was design director at Collaborate Communications, successfully completing projects for Logitech, Franklin Templeton Investments and TW Telecom. Earlier in his career Sami worked at TWBA\Chiat\Day and Landor Associates.

Sami earned a BFA in graphic design from the Academy of Art University in San Francisco, where he also serves as a typography instructor. Sami graduated with a BA in economics from the University of Damascus in Syria. He is fluent in Arabic and French.