Enshalla Anderson

Senior Strategy Director, Brand development, based in New York

Enshalla’s natural curiosity and appetite for solving thorny business problems make her a perfect fit for Siegel+Gale. She relishes the chance to put her broad business and branding experience to work finding creative solutions to clients’ branding challenges—and she finds inspiration in sources ranging from her childhood piano teacher to her own children.

Enshalla believes intelligently curated information is the foundation of a strong brand identity. She’s applied that principle to her work for clients such as American Express, KeyBank, LexisNexis and Quest Diagnostics.

She started her career as a research associate in fixed income at JP Morgan before moving on to the Monitor Group as a strategy consultant, where she worked on the Heineken account. She created marketing strategies for Avon’s global brand portfolio—her first branding work—and followed that up as a director at Vivaldi Partners, spearheading brand positioning and architecture projects for Absolut, Lays and Assurant Health.

Enshalla earned an MBA from Harvard Business School and a bachelor of arts in history from the University of Pennsylvania. When she’s away from the office, Enshalla lends her energy to Dress for Success, a non-profit that promotes economic independence for disadvantaged women.