Senior Strategist, Brand development, based in New York
Emily came to Siegel+Gale as a freelancer in 2006 and never left. “I stayed because I love the people,” she says, “and because I love the work—I get to use both sides of my brain.” She has demonstrated her aptitude for both analytical and strategic thinking by helping to design and execute major Siegel+Gale research initiatives, offering insights into both quantitative and qualitative data across a range of projects.
Emily’s ability to turn research data into strategic insights has resulted in clear, credible and compelling strategic platforms for many leading brands across a wide range of industries. Her clients include Aetna, Bloomberg, CooperVision, The Y, LexisNexis, Quest Diagnostics, SAP and Smurfit-Stone.
Before joining us, Emily worked as a senior research analyst at the trial consulting firm Vinson & Company.
Emily graduated magna cum laude from the University of Pennsylvania with a BA in international relations.