Creative Director, Brand development, based in New York
Austyn Stevens is a problem-solver with high standards, and while that might make her sound like a tough boss, the most important thing you should know about Austyn is that she loves to laugh. Since joining Siegel+Gale in 2007, she has brought her boundless energy for thoughtful and compelling design to bear on projects for clients as diverse as American Express, BreastCancer.org, Florida Statue University, Sony, Bella, Verv, Understood.org, Memorial Sloan Kettering and more, eventually being promoted to Creative Director in 2012.
“As a creative director, it’s my job to help people who are not creative make the big, scary, but ultimately necessary creative decisions,” says Austyn. She has provided guidance and direction on some of Siegel+Gale’s biggest projects to date, all while maintaining a dedication to empowering clients through bold and original creative. Her work on BreastCancer.org was commended by the AME Awards in 2008 and REBRAND in 2009, earning prizes in both competitions.
A graduate of Pratt Institute in Brooklyn, Austyn was drawn to design at an early age having been raised in a family of artists, makers, and doers. “Growing up in a house of paint cans, I have always surrounded myself with creative things, and it’s really one of the most important parts of my life.” An avid cyclist who likes going fast, Austyn is never one to back down from a challenge or competition—recently, she was asked to judge the BMA ACE Awards, perhaps because of how competitive she can be.
ScentWorld is the preeminent and largest scent and sensory marketing conference in the world. You'll hear leading minds in scent and sensory marketing research, technology and trends, and applications, as well as be inspired by a dynamic exhibition area where top global companies demonstrate their expertise, technology and solutions. Don’t miss Siegel+Gale's Austyn Stevens, associate creative director, and Andreas Ruggie, associate strategist, on the panel "Scent and Simplicity: Creating a Strategic Brand Experience" on Friday, February 8 from 10:30 – 11:15 am. They will discuss what makes scent effective in creating simple, holistic brand experiences.