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Archive for November, 2006

Nov 22nd, 2006 posted by Mindy Sabella

Talkin’ Treo treocentral - USA

Talkin’ Treo treocentral - USA
“… metaphor for the fact that everyone is frustrated as hell about how hard it is to get things done today,” Alan Siegel, CEO of the branding firm Siegel Gale. …”

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Nov 10th, 2006 posted by Mindy Sabella

GeoLogistics Readies Name Change

GeoLogistics Readies Name Change
Orange County Business Journal - Irvine,California,USA
“… After a year of melding GeoLogistics and other acquisitions, PWC hired Los Angeles-based Siegel+Gale to rebrand the entire company. …”

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Nov 8th, 2006 posted by Mindy Sabella

The Ultimate ROI: Ad Icons For Sale

The Ultimate ROI: Ad Icons For Sale
Brandweek
“It’s unbelievable,” said Alan Siegel, CEO of New York branding firm Siegel + Gale. “It’s a testament to very successful advertising . . . an elegant metaphor for the fact that everyone is frustrated as hell about how hard it is to get things done today.”

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