siegel+gale
Director of Marketing, LA
Mindy Sabella
Director of Marketing, NY
Mindy Sabella recently joined Siegel+Gale's New York office to drive global marketing activities for the firm as it continues to expand operations. Prior to this role, Mindy lead all New Business Development and Marketing for Siegel+Gale's Los Angeles office, where she lead both marketing as well as new business development for the West coast region. She was previously a partner in the business development group at Lippincott Mercer with over 15 years of experience in developing marketing solutions and directing sales programs for organizations in the financial services, technology, and telecommunications industries.

Prior to joining Lippincott, Mindy was chief marketing officer at Addison Branding and Communications. There she developed a go-to-market sales strategy as well as a market research capability while also leading business development for the company’s practices nationwide. Earlier, she was a corporate director of marketing at Eclipse Networks, a telecommunications strategy consultancy, where she directed the creation and deployment of all integrated marketing and technology alliance program strategies. As associate director of marketing for the Technology, Communications & Entertainment Industry Services practice of Ernst & Young, Sabella managed all technology industry image and brand positioning activities. Additional projects during her Ernst & Young tenure included the strategic sales planning, identity development, and the global communications campaign launch for the ERNIE On-Line Consulting initiative.

Mindy has spoken extensively on marketing and communications topics for the Conference Board, Direct Marketing Association, Goucher College, and the Monterey Institute of International Studies. She is also a visiting lecturer at the University of Florence’s IFOA Marketing Institute in Italy.

She holds a B.A. in Business Management and Economics from Goucher College and an M.B.A in International Marketing Management from the Monterey Institute of International Studies.