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Simple: Conquering the Crisis of Complexity Simple: Conquering the Crisis of Complexity, published by Twelve, is a new book by Irene Etzkorn, executive director of Simplification at Siegel+Gale and Alan Siegel, founder and chairman emeritus. Simple is a groundbreaking an … Continue reading
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Siegel+Gale Releases Fact-Based Branding in the Real World: A Simple Survival Guide for CMOs and Brand Managers by Dr. Rolf M. Wulfsberg, Global Director, Quantitative Research
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